ESTUDIO MALACARA CREATIVE STUDIO MC SELECTED WORK 2026 WORLDWIDE
Brand Activation
01

Seguridad, explicada.

A feature-walkthrough film — the seatbelt reminder in action, then front and rear parking sensors, cut in Volvo's own explainer style.

Volvo billboard at dusk reading It's Time to Connect, with an EV charging-plug icon
02

It's time to connect.

A minimal out-of-home mark for Volvo's EV push — a charging-plug icon standing in for the car itself.

Laptop mockup of the Volvo Select certified pre-owned website page on grass
03

Volvo Select, online.

The certified pre-owned program's own corner of the site — Volvo Select, built out with its own landing page.

White Volvo XC40 parked under a solar-panel carport surrounded by forest
04

Charged by the sun.

A concept visual for the EV push — an XC40 parked under its own solar carport, charging off daylight.

Volvo XC40 Recharge billboard at a street-level charging station, Virtual Launch Mayo 2021
05

XC40 Recharge, live.

Out-of-home for the XC40 Recharge's virtual launch — a streetside charging moment for a car unveiled entirely online, Mayo 2021.

06

Color reacts to sound.

A collaboration with wrap artist Rene Turrek — a custom finish that shifts with sound, built for the campaign's more experimental corner.

Mannequins on grass wearing seatbelt-style straps in Pineda Covalín's woven pattern
07

Volvo × Pineda Covalín.

A seatbelt-strap collaboration with the Mexican textile house — safety gear carrying Pineda Covalín's own woven pattern.

08

Paint that lights up.

Research reference on electroluminescent paint — inspiration footage for the color-changing concept work explored across the campaign.

ESTUDIO MALACARA CREATIVE STUDIO MC VOLVO 2026 WORLDWIDE