SELECTED WORK
2026
WORLDWIDE
Mexico City, through the lens.
An aerial establishing shot for a GWM spot — traffic threading through the historic center, a story beat before the car itself ever appears.
Through the peephole.
A suspense-style open for a GWM spot — a single eye caught mid-glance through a door's peephole, warm and cool light split down the frame.
Siete pecados. Cero culpa.
The Haval H7 anthem film's cold open — light breaking through a cathedral confessional, setting up the line that carries the whole campaign.
Ahora o nunca.
Three vertical cuts for the ORA 5 preventa push — a countdown teaser, the "ahora o nunca" price reveal, and a detail triptych of the car itself.

Soberbia. Lujuria.
Two out-of-home boards from the H7's "siete pecados, cero culpa" campaign — Soberbia (0 to 100 in 5.2 seconds) by day, Lujuria (100% electric start) by night.

En cada trayecto.
Out-of-home for the Poer pickup and compact SUV — one board about carrying more, one about a new kind of trip, both running under the same "en cada trayecto" line.

Son dos. Es uno.
A split-panel pair for the H7's dual nature — Lunes/Sábado contrasting electric-only range with combined range, and Dr. Jekyll/Mr. Hyde contrasting business-class comfort with off-road capability.

GWM Mexico, online.
Ongoing upkeep for gwm-mx.com — new sections, landing pages, and launch pushes like this ORA 5 hero, built as the lineup grows.
GWM
2026
WORLDWIDE
